LC Waikiki has opened its 30th store in Iraq at Iraq Mall in Baghdad. The new branch marks the brand’s 10th location in the capital. Moreover, the expansion strengthens international retail growth in Iraq.
The Turkish fashion retailer continues to grow its footprint across the country. With 30 stores now operating nationwide, LC Waikiki signals strong confidence in the Iraqi market. In addition, the company focuses on high-traffic commercial centers.
Iraq Mall stands as the country’s largest shopping center. The mall attracts both local shoppers and international brands. Therefore, LC Waikiki chose a strategic location for its milestone 30th store.
The opening increases competition in Baghdad’s fashion retail sector. Several global and regional brands have entered the market recently. For example, Turkey’s DeFacto operates inside the same mall. Meanwhile, global names like Zara, Mango, and Oysho have expanded their presence.
Retail analysts say international brands target Baghdad due to strong consumer demand. The city has a large and youthful population. Consequently, fashion retailers see long-term growth opportunities.
Large-scale mall developments have also reshaped Iraq’s retail landscape. Modern shopping centers provide improved infrastructure and customer experience. As a result, international companies now find it easier to operate in Iraq.
LC Waikiki’s expansion reflects broader retail momentum. The brand continues to invest in physical stores despite global e-commerce growth. Furthermore, it adapts its collections to local tastes and seasonal demand.
The new store at Iraq Mall offers a wide range of clothing and accessories. Shoppers can access family fashion products under one roof. Therefore, the opening strengthens the mall’s position as a leading shopping destination.
Industry observers expect more foreign retailers to enter Iraq. Continued mall construction and rising consumer spending support that trend. Consequently, Baghdad remains a central hub for retail expansion.
With its 30th branch now open, LC Waikiki reinforces its commitment to the Iraqi market. The company aims to serve growing demand while expanding steadily across key cities.